D&AD Wood Pencil / Film / Cinema Commercial Campaigns)
D&AD Shortlist / Film / TV/VOD Commercial Campaigns)
Campaign Big Awards Branded Content

There is something for everyone in Dubai. Romance. Action. Nature. Adventure. Family. Just like the world of film. What better way to showcase all that Dubai has to offer than through the medium of film trailers. Although they didn’t pick our campaign in the pitch winning presentation, we were super thrilled and grateful to concept, write and look after a couple of trailers as part of a huge 10 part, fully integrated campaign. Big shout out to Craig Gillespie, Sophia Ray, Ana & Hermeti, Craig A, Dayoung, Georgina and Marcello, and the rest of brilliant team at Mother, Bold and MJZ for getting it out of the door looking so fab :)

We also had a lot of fun weaving in product points into the end credits, in the style of the genre of holiday / film…